Tag Archive for 'social media'

The 10-Minute Digital Librarian #5: Use social media analytics to understand your reach

Our last post explored some of the first steps you can take in deciding how you want to use social media of different types in order to communicate about your work most effectively. It mentioned, briefly, the value of playing around with the analytical tools available on different platforms. This […]

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The 10-Minute Digital Librarian #4: Develop a Plan for Social Media

In the first round of 10-Minute Digital Librarian posts, we’ve been focusing on how you can use digital tools in order to raise awareness about your library and its services. We’ve looked at how to improve your discoverability through Wikipedia and mapping tools, as well as working on how easily […]

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The 10-Minute International Librarian #36: Think of a new communications tool you can use!

The pandemic has forced so many of us to think differently about communications. Traditional means of getting messages across – notice-boards or in-person conferences – have become less effective during lockdowns. Meanwhile digital tools have become ever more dominant, although with the volume of information available, it has arguably become […]

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The 10-Minute International Librarian #10: Find, and sign up to, a library blog

Libraries are at the heart of so many key discussions. Information – and the changing ways in which it is collected, produced, presented, shared and used – is a top political issue. With centuries of experience, libraries have so much to bring to any discussion Of course, these changes also […]

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The 10-Minute Library Advocate #28: Celebrate an International Day

Advocacy about showing your relevance. In a number of previous editions, we’ve talked about how do identify relevant subjects, and how to react to them. But sometimes you don’t need to search. The United Nations and its agencies have identified a number of key days where there is a focus […]

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The 10-Minute Library Advocate #26: Join the Debate!

Advocacy is about engaging people. This is easier when talking with people who are already interested in a subject, and discussing it, either in person or online. Maybe there’s a big meeting, a consultation, or lots of talk online following a big news story. This can be an opportunity to […]

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The 10-Minute Library Advocate #18: Find and Use Hashtags and Handles on Social Media

Advocacy is about getting attention. You can produce great ideas, messages and materials, but how to ensure that you are heard? Especially on social media many accounts get few followers. Even popular ones don’t always reach the people that matter. It is possible to target what you’re doing on social […]

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