Advocacy is about getting noticed and staying noticed.
You need something that will stay in the head of the person you’re talking to.
We’ve already talked about surprising facts (Exercise #46) or statistics (Exercise #4), but you also need your message to stick.
Advertisers and politicians have long known this when planning a campaign.
A short, attractive phrase to sum up what you do can be really powerful.
So for our 48th 10-Minute Library Advocate, think of a slogan.
Try to make it brief and catchy – even something that would fit on a badge or pin.
You could test it on colleagues and friends too!
Good luck!
See the introduction and previous posts in our 10-Minute Library Advocate series and join the discussion on social media using the #EveryLibrarianAnAdvocate hashtag!
I want provide a slogan that “Libraries for the development”