The 10-Minute International Librarian #73: Think of a communications tool that works well on you

Communication is an important part of impact.

It allows us to engage more effectively, both with users and with the decision-makers who determine the future of our institutions and profession.

Improving our ability to talk about what we do and why it matters is therefore essential.

Fortunately, it’s also an area where there is plenty of experience and inspiration out there.

From advertising to political campaigning, and from education to public information, we come across good – and potentially bad – communications all of the time.

Crucially, we can be reflective. Given that we are the target of so much communication ourselves, each of us can bring to the table our own experience of what is most effective, and draw on this in our work.

So for our 73rd 10-Minute International Librarian exercise, think of a communications tool that works well on you.

What have other people done that made you pay attention, better understand an issue, or even change your mind?

Was there a specific tool, approach, or format that made thus communication more effective?

Is this something that you can do in your own work to communicate the value of your work?

Let us know about what you have learnt from others about communication in the comments box below.

Good luck!

 

This idea relates to the IFLA Strategy! Key Initiative 4.4: Increase our visibility through excellent and innovative communications

As we publish more ideas, you will be able to view these using the #10MinuteInternationalLibrarian tag on this blog, and of course on IFLA’s Ideas Store! Do also share your ideas in the comments box.

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